How TikTok is using data to convince gaming brands to spend on the platform - Digiday
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On Monday, TikTok published a new research report, developed in partnership with Newzoo, breaking down TikTok’s influence as a marketing and discovery platform for brands in the gaming space.
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Pitch deck: Inside the TikTok Shop pitch to brands - Digiday
How We're Not Really Strangers took over TikTok
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Ad agency esports and gaming strategy—what marketers should know
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