Branding for Builders. How Netflix defined a brand that helped…, by Gibson Biddle
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How Netflix defined a brand that helped it to build a great product, and vice-versa. (I was VP Product from 2005–2010.) Twenty years ago, no one recognized the Netflix logo. But today, with more than…
Netflix: Building a World Class Brand - Argentum Strategy
Branding for Builders. How Netflix defined a brand that helped
Product Strategy with Gibson Biddle, October 12-13 2021
Branding for Builders. How Netflix defined a brand that helped
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